Blog

Our expert business blog offers insight into CRM Software trends and best practices. Browse our articles for quick reads, advice, and guidance on all matters CRM.

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Consultative Selling
Blog
Niall

Consultative Selling

“Consultative selling is an approach that focuses on creating value and building trust with a prospect. It focuses on exploring their needs before offering a

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Qualifying a prospect
Blog
Niall

Qualifying a prospect

One of the most important skills in a salesman’s toolkit is their ability in successfully qualifying a prospect. This qualification determines how likely the prospect

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Ideal Customer Profile
Blog
Niall

Ideal Customer Profile

Quantity versus quality. Have you ever onboarded a customer only to wished that you’d never closed that sale? This is what happens when you sell

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Value Proposition Canvas
Blog
Niall

Value Proposition

Prospects typically use objections when we (salespeople) fail to convey the Value Proposition effectively. That is, the value the customer receives when buying a product

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Sales Methodology
Blog
Niall

Sales Methodology

In my last blog I looked at Sales Processes. On reflection I thought that it was important to define how a sales process is different to

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Sales Process
Blog
Niall

Sales Process

This article considers how a formal sales process can make your work more effective, improve performance, and even help you close sales quicker. What is a

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Help to Grow Digital
Blog
Niall

Help to Grow Digital

Great news for businesses investing in CRM technologies. The UK Government has launched a ‘Help to Grow Digital scheme. This scheme will operate alongside the

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Sales Negotiation
Blog
Niall

Sales negotiation

When you work in sales, developing your negotiation skills and strategies is crucial. If you want to win more deals, you need to approach every

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Sales Funnel
Blog
Niall

Sales Pipeline

A sales pipeline provides a visual overview of where prospects are in the buying journey. However, a pipeline can only be fully effective when properly

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The cost of bad data
Blog
Niall

The Cost of bad data

The cost of bad data What is the true cost of a bad data? Some scenarios impact revenue or savings, while other scenarios impede operational

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