Blog

Our expert business blog offers insight into CRM Software trends and best practices. Browse our articles for quick reads, advice, and guidance on all matters CRM.

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Sales Funnel
Blog
Niall

Sales Pipeline

A sales pipeline provides a visual overview of where prospects are in the buying journey. However, a pipeline can only be fully effective when properly

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The cost of bad data
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Niall

The Cost of bad data

The cost of bad data What is the true cost of a bad data? Some scenarios impact revenue or savings, while other scenarios impede operational

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What is CRM?
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Niall

What Is CRM?

What is CRM? When people talk about CRM, they are usually referring to CRM software. CRM software is a tool that is used for contact

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Value Creation
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Niall

Consultative Selling

The World Changed New technologies have enabled – and continue to enable – fundamental changes in the ways we live and work. Most of us

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Maximizing Sales Payback
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Niall

Maximizing Sales Payback

For the last 15 years, in fair economic conditions, enterprises have generally been able to move forward, achieving adequate revenues, and using new technologies and

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Re-Evaluating CRM Technology
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Niall

Re-evaluating CRM Technology

The foundational understanding of customer needs is changing in favour of a rich multichannel experience. Companies are facing the challenge of determining whether their existing technologies and processes are effective. In doing so they are increasingly Re-evaluating CRM Technology.

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Sales Qualification
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Niall

Sales Qualification

Sales qualification is all about gathering all the necessary insights to make a good judgment. That judgement will determine if, as a business you bid

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Defining CRM requirements
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Niall

Defining CRM requirements

Once a business clearly understanding why a CRM is needed, critical to a successful implementation is clearly defining CRM requirements. Outlined below are 6 steps

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Blog
Niall

Why CRM is critical to SME’s.

Today’s small to medium businesses, (SMEs) face continuing challenges. These challenges include winning more business, shortening the buying cycle, providing quality products and services at

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Customer Lifecycle Management

Revenue Growth is as much about fixing the ‘leaky bucket’ with our existing customers are it is about new customer acquisition. Bringing new customers onboard

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