Sales Processes

Sales Processes are a key element in the CRM implementations that our team at ProAptivity undertake. The implementation of a CRM system often forces organisation to look at their existing sales processes and redefine these in line with best practice. In this article I have taken a brief look at what a sales process is. …

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The Decision Making Process

The thing about information is that information is more valuable when people know it. Have you ever found yourself within the final stage of with a buyer trying to influence the decision making process, wishing you knew the exact decision criteria, the ranking of the criteria, what your stakeholders were thinking and what else you could …

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